Business Ideas

Low-Cost Online Business Ideas to Launch in 2023

low cost online business ideas

Low-cost Online Business Ideas

Looking to start a business but don’t have a lot of capital? The Internet provides a wealth of opportunities for aspiring entrepreneurs to launch online businesses with minimal startup costs. Thanks to e-commerce platforms, remote work technologies, and global digital marketing capabilities, it’s possible to get an online business up and running today, no matter your budget.

In this blog post, we’ll explore some of the best low-cost online business ideas that you can launch right away in 2023. Whether you want to sell products, offer services, start a blog, do freelance work, or more, you’ll discover viable business models to pursue.

If you have the drive and dedication required for entrepreneurship, your dream of starting a successful online business is within reach. The internet has opened up a world of opportunities for entrepreneurs to start online businesses from the comfort of their own homes.

With low startup costs, no need for a physical storefront, and global reach, launching an online business is more accessible than ever in 2023.

Here are some of the best low-cost online business ideas you can launch today:


Dropshipping allows you to sell products online without actually stocking any inventory. You find suppliers willing to ship products directly to customers on your behalf. Popular products to sell include apparel, home goods, electronics, and more.

The startup costs are very low – you just need a Shopify store, some marketing spend, and you’re ready to launch. The key is finding high-margin products and effective marketing tactics.

Selling Digital Products

Creating and selling digital products like ebooks, online courses, templates, and more is an online business model that’s cheap to start. You can sell through your own website or on platforms like Etsy and Creative Market.

Bonus points if you sell evergreen products that continue generating passive income over time. Useful skills like graphic design, writing, and coding can help create products to sell.

Affiliate Marketing

In affiliate marketing, you earn commissions promoting other companies products and services on your website or social platforms. It costs little to nothing to get started – you just need a website, email list or social following. Affiliate partnerships are relatively easy to find. Popular niches include tech, travel, fashion, and more. Patience and persistence are needed to build traffic and generate consistent affiliate income.


Offering freelance consulting or services in areas you have expertise in is a great low-cost business option. Web design, graphic design, copywriting, social media management, and virtual assisting are some examples. You can find clients through your network, cold outreach, or freelance websites like Fiverr and Upwork. Focus on building client satisfaction and your portfolio.


Launching a blog takes little more than your time and creativity. You can start a free blog on WordPress or Blogger and monetize through advertising, affiliate links, digital products, sponsored posts and more.

Choose a niche you’re passionate about and create high-quality content consistently. Blogging takes patience to build an audience, but can generate income through multiple streams.

 Virtual Assistant Services

Offering virtual assistant services like administrative tasks, email management, calendar management, data entry, customer service and more is a great online business to start with low costs. Build a website to showcase your services, create profiles on sites like Fiverr and Upwork, network on LinkedIn to find clients. Virtual assistant work can be done remotely from home. Focus on providing excellent client experiences – this will help build referrals. Tools like Zoom, Slack, Trello and Asana help streamline processes.

Resume Writing Service

With the rise of remote work and digital hiring processes, a resume writing service can be offered entirely online. You don’t need fancy equipment – just strong writing skills and knowledge of what makes an effective, standout resume. Start with a website, social media marketing, and SEO to get found by people seeking professional resume help. Join LinkedIn groups and build authority by sharing tips. Offer different packages based on level of service.

Web Design Business

Building and designing websites for clients is a freelance business you can start with low costs. Focus your web design services on specific niches like small businesses, e-commerce, nonprofits, etc.

Build a portfolio website showcasing your web design work and detailing the services you offer. Seek clients by networking, digital marketing, and referrals. Stay up-to-date on web design trends.

 Social Media Management

Every business today needs social media marketing help. Starting a social media management business allows you to work remotely with clients. Offer services like content creation, post scheduling, community management, ad management, analytics reports, and more. Use tools like Hootsuite to streamline. Set fees and packages based on the level of service so clients can pick what fits their budget and needs.

Self-Publishing Books

Self-publishing ebooks and print books through Amazon, Barnes & Noble and more has become a popular way for authors to launch a book without a traditional publisher.

You can write fiction or non-fiction books according to your interests and expertise. Launching a book to sell online has low startup costs. Effective marketing is key, like social media, email lists, and Kindle Select promotions. Adds credibility when pitching other writing gigs.

Online Tutoring

Offering virtual tutoring services in academic subjects, languages, musical instruments, sports and more provides a flexible online business option. You set your own schedule, rates, and offerings. Build a website highlighting your skills, qualifications, and approach.

Reach students online through classified ads, social media marketing, and local partnerships. Tools like Skype, Google Hangouts, etc facilitate remote tutoring sessions.


Starting an online business allows entrepreneurs to turn their skills, passions, and expertise into an income-generating venture with minimal startup costs. While launching any successful business requires time, motivation, and commitment, the digital business models outlined above offer cheaper startup options compared to brick-and-mortar stores. While there is always risk involved with starting any new business, you can minimize initial costs by bootstrapping, utilizing free and low-cost tools, and validating your idea before going all-in. Learn here more about business ideas and Business marketing and growth.


1. What are the best low-cost online businesses I can start today?

Some of the best low-cost online business ideas include dropshipping, affiliate marketing, selling digital products, blogging, freelancing, and offering services like web design, social media management, or resume writing. These allow you to leverage skills you already have without high startup costs.

2. How much does it cost to start an online business?

Many popular online business models can be started for less than $100. For example, you may only need to pay for a domain name, web hosting, basic software/tools, a Shopify account, and some initial inventory or advertising costs. The key is keeping fixed costs low and variable costs proportional to revenue.

3. What are some tips for starting an online business on a tight budget?

Tips for starting a cheap online business include utilizing free tools, buying second-hand equipment, getting creative with marketing like social media and viral content, staying lean, reinvesting profits, and validating your idea with a pilot or MVP before splurging.

4. How can I get funding to start my online business?

If you need funding, options include microloans, small business loans/grants, crowdfunding, business competitions, and support from friends/family. Many online businesses can be self-funded from personal savings due to low startup costs.

5. How do I attract customers when first starting my online business?

Some tips for attracting initial customers are competitive pricing, viral giveaways/contests, partnering with influencers, leveraging friends/family, pitching to email lists, guest blogging, participating in forums related to your niche, offering free demos/trials, and running Facebook/Google ads.